
Understand funnels for the first time, without the tech overwhelm. A self-paced course from the brand LAB.
WHAT'S INCLUDED:
What a funnel actually is (and what it isn’t)
Why funnels matter more than follower count
The core architecture: lead magnet, nurture, offer, close
The 4 types of funnels every entrepreneur should know
Why most funnels fail before they’re even built
How funnels fit into your wider marketing
The vocabulary to talk to contractors, VAs and strategists without sounding like a beginner